Welcome to Enprecis Group's Blog!
Catch up on the latest news from our team!
Subaru and Audi Leading the Pack with Energized Differentiation
“High-energy brands create a constant sense of interest and excitement. Consumers sense that these brands move faster, see farther, and are more experiential and more responsive to their needs.” - John Gerzema and Ed Lebar Audi and Subaru are two contemporary brands...
Building Brand Value with Toyota and Porsche
Image From Media Portal by Porsche In the last post, we defined brand-value in the automotive market as a strong alignment of strategy, deep customer insight, and brand control. Now, we are briefly focusing on how total brand value is built. Auto brands with the right...
Defining Brand Value in the Automotive Industry
Toyota, BMW, Ford, Mercedes-Bens, Honda, Nissan, Audi, Tesla, Land Rover, and Porsche are some of the most powerful brands in automotive. With brand values between $5 billion USD and $25 billion USD, they amount to $139.28 billion USD in brand value. So why are some...
Automotive Quality – What You Should Know
This article will serve as an introduction to a series about what is both known, and what is unknown, about automotive quality. It will be useful for a wide range of readers; for those in the industry, as well as for end customers of every level of expertise from...
3 Expert Tips for Customer Feedback Surveys
3 Expert Tips for Customer Feedback Surveys Requesting customer feedback is imperative to ensure you are on the same page as your customer. You can get feedback in more than a few ways such as requested social reviews, usability tests, customer interviews, NPS scores,...
Reynolds & Reynolds recertifies Vital Insights under Enprecis Group
Enprecis Group is proud to announce we are Reynolds recertified. Enprecis group rejoins the ranks of notable companies as a certified RCI vendor. A key building block of our products is our strong commitment to the security and integrity of customer data and data...
Getting the Most of Your CX Soution through Insightful Customer Analytics
The Enprecis Group system brings together valuable data and practical, as well as predictive analytics to afford clients a much broader perspective of their customer base. This, in turn, assists in producing actionable intelligence for the delivery of a qualified...
Collection and Processing of Personal Data
Most businesses today are aware of the need to have a comprehensive data security strategy to protect themselves, their employees and their customers from various security threats. Fortunately for many small to medium-sized businesses, due to their size and simpler...
Automotive retail is changing and the future is near
The connected consumer The retail sector is undergoing massive transformations in response to the shift in customer expectations of what a shopping experience should be like. Retailers like Amazon have taken the world by storm, as they have successfully engaged with...
A Holistic Approach to Customer Experience is the key to Generating Positive ROI: Here’s Why
A Holistic Approach to Customer Experience is the key to Generating Positive ROI: Here’s Why A few weeks back I was having dinner with several of my closest friends who I’ve known for over 35 years. One friend is a highly regarded and sought-after orthodontist who has...
Automotive Quality – What You Need to Know
This article will serve as an introduction to a series about what is both known, and what is unknown, about automotive quality. It will be useful for a wide range of readers; for those in the industry, as well as for end customers of every level of expertise from...
CX is nothing without Data Analytics
The concept of Customer Experience was first brought into focus by Holbrook and Hirschman in the mid-80s. The notion has extended Experience as an important factor in understanding consumer behavior and driving value. Customer Experience Managers recognized the...
Enprecis Group recognized as a Top 250 Canadian ICT Company!
We are very proud to share that Enprecis Group has been recognized as one of the Top 250 Canadian Information and Technology (ICT) Companies by Branham300! Now in its 24th year, the Branham300 is the best-known and most widely referenced listing of Canada's top public...
Navigating the Automotive OEM Customer Experience: Steps to Gain Real-Time Actionable Customer Feedback
In today’s digital world, a value-led approach that puts greater focus on the customer experience can make all the difference between Promoters and Detractors. As global leaders in Customer Experience (CX) Management for automotive Original Equipment Manufacturers...
Microsoft Gold Partner Status and SQL Server Certification
Enprecis Group credited as a Gold Microsoft Partner with SQL Server Certification We are proud to announce that we have achieved the following Microsoft recognition: Vital Insights as a Microsoft Partner with Gold Application Development Competency Vital Insights as a...
Vital Insights wins Branham300 Award as one of the Top 250 ICT Companies
We are very proud to share that Vital Insights has again been recognized as one of the Top 250 Canadian Information and Technology (ICT) Companies by Branham300! Now in its 23rd year, the Branham300 is the best-known and most widely referenced listing of Canada's top...
Vital Insights proudly announces the achievement of Microsoft Silver Partner Status
Vital Insights credited as a Microsoft Partner with Silver Application Development competency Vital Insights Inc., a global designer, developer and distributor of innovative enterprise-class Customer Experience Management (CEM) software, today announced the...
Vital Insights announces the launch of Foresight™ Social to KIA Dealers in the USA
Vital Insights announces the launch of Foresight™ Social to KIA Motors America dealers to further enhance KIA’s Customer Experience Management program