Client Press Releases

Jaguar Land Rover Expands Customer First Philosophy

September 25, 2013 - Leading luxury automaker Jaguar Land Rover is taking its Customer First philosophy to new markets and new devices by expanding a longstanding partnership with automotive quality data provider Enprecis. Since joining forces four years ago, these cutting-edge companies have monitored customer feedback for 11 vehicle lines in five countries, collecting hundreds of thousands of responses to millions of survey questions. Data from the Enprecis Continuous Quality Insight (CQI) platform helps Jaguar Land Rover understand the vehicle ownership experience and make Customer First a global reality.

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Next generation of Enprecis Insight Service released for Mazda North American Operations

January 01, 2009 - Enprecis, the online leader in dynamic capture of consumer-generated marketing intelligence for the automotive industry, today announced the release of its next generation Enprecis Insight Service (EIS) for Mazda North American Operations. Mazda, an early adopter of Enprecis technology, uses the Enprecis platform to augment their Quality Assurance program, bolster customer satisfaction and improve vehicle quality rankings in real-time. “The information is far more timely and useful, in addition to providing production month (or even weekly or daily, if needed) break-outs, assisting in the validation of countermeasures,” says John Crowe, Mazda’s Director of Quality.

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Mitchell 1 Introduces for Customer Retention Marketing (CRM) Users

October 01, 2008 - Mitchell 1 introduces; a Web-based loyalty service for Mitchell 1’s Customer Retention Marketing (CRM) users and their customers (vehicle-owners). This new service provides valuable vehicle information in a convenient and easy-to-use Web site.

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